Heather Hilton,
Head of Marketing
LJ HookerOctober 2015"Liquid Communications is LJ Hooker’s creative agency – we have been working with Matt Doctor for over ten years. He understands our brand and the nuances of our industry and always looks at ways he can ‘add value’. The service we receive is beyond words – even with (at times) unrealistic deadlines they always say yes. Liquid deliver the solution we need within budget, on time and often exceeding our expectations. Matt is part of the marketing team – we certainly value this relationship."
Samantha Gaunt,
Sales and Marketing Manager
3M"Liquid Communications have always been a stand out agency – providing exceptional service and responsive communication. In addition to this, the quality of the work consistently meets and exceeds our expectations. They not only come back with great ideas, they are innovative, provide forward thinking and leading edge concepts and programs. We completely trust Liquid to understand our needs and deliver on time, all the time."
Paul Burns,
Vice President
The Database Dept."Passion, design excellence and professionalism - Liquid Communications have brought these qualities to our new web project, with gusto. What we perceived to be a challenging concept was delivered above expectation, on time and on budget. What we most appreciated was their attention to detail, a seemingly endless array of creative options and a well-considered and strategic approach to design and user experience. In a market full of promises, Liquid delivers."
Tim Kotlar,
General Manager - Sales
ICM Airport Technics"ICM Airport Technics first engaged Liquid Communications in early 2010 to develop the branding of ICM and its product range after the very successful rollout of Qantas’ New Generation Check-In. Liquid helped ICM create a product profile to launch the Auto Bag Drop into the world market. Liquid have produced for ICM a comprehensive portfolio of marketing collateral ranging from logos and trade-marks, product photos and videos, to brochures, banners, website and email campaigns. ICM’s working relationship with Liquid continues to grow as ICM experiences success in numerous markets both at home and internationally. We find Matt and his team a pleasure to work with. They are insightful, imaginative, and thoroughly professional in delivering a high quality product in a cost effective and timely manner."
Emma Bedwany,
Clinical Nutritionist
Goodness Gracious"I was referred to liquid communications by a friend to design a logo and website for my nutritional consulting business. Not particularly knowing what I wanted, I kept an open brief and wanted to see what they could produce. Matt and his team produced more than enough alternatives as well as their reasoning for each decision they made based on their knowledge of the online world to maximise business opportunity. They stayed true to their word, delivering their service on time, every time. I have never dealt with a company with such kindness, honesty and professionalism. Thank you Liquid Communications for a wonderful experience!"
Mathew Tiller,
National Research Manager
LJ Hooker Commercial"LJ Hooker Research needed someone that could take our content and data and turn it into high quality, well designed but above all readable reports. We selected Liquid Communication based on their reputation, they have not only met our objectives but they continue ensure all their work showcases our expertise. From first pitching my ideas and concepts right through the production process Liquid Communications provide comprehensive, professional service and are passionate products they provide. I have always found their approach to projects highly detailed but also fun, friendly and a very enjoyable experience. As such I have no hesitations in recommend their services to anyone looking to grow, enhance or highlight their brand, image or business."
The ‘GIGO’ design principle to avoid at all costs, whatever the medium.
The GIGO principle: Avoid it for better design work! What sort of principle do you avoid rather than embrace? The GIGO Principle is well worth keeping clear of. Based on the premise that ‘Garbage In = Garbage Out‘ it clearly needs to be avoided at all costs when talking to your friendly neighbourhood designer and/or …
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Dec 21, 2015
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Know what you’re doing?!
Know who you’re communicating with… and why. Before briefing your designer you need to be crystal clear in your mind what you want and why. That sounds blindingly obvious, but there’s still a lot of woolly briefing out there. (We were going to say ‘woolly briefs’ but that wasn’t going anywhere good). It’s surprising how …
Read more Jan 19, 2016
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A design audit: not as frightening as it sounds
Let’s go back sufficient millennia to contemplate the declining fortunes of Ogg, cavemen entrepreneur, recent inventor of the wheel (patent pending). Sales had declined sharply of late and the path once beaten to his cave was now overgrown with weeds inhabited by small mammals: fast, furious and sharp of tongue. Also sharp of tongue was …
Read more Oct 01, 2015
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Getting the best results from your designer
Basically it’s all in the briefing. Letting the designer in on the secret so there’s no guesswork, no room for ‘unforced errors’ as the tennis folk say when not squealing, grunting or throwing racquets. But I digress. For reasons no one can really fathom, effective briefing is often a bit of a sticking point. Generally, …
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Can you afford to be your own graphic designer?
Before we begin looking at this we need to declare our interest: this website is all about offering our services. As you’d expect, we have a bit of an aversion to DIY graphic design. And we don’t mean a frothing-at-the-mouth kind of jealousy, or that we’re somehow automatically entitled to getting the work. It’s just …
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Rebranding Liquid: Practising what we preach
There we were, dispensing sage advice to clients about effective branding, including rebranding for those whose brands had begun to acquire anonymity through being, shall we say, a little outdated. This sad affliction presents with a number of common symptoms to which the sufferer is often oblivious. These include persisting with an old logo or …
Read more Sep 23, 2015
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